Insight Reports 4 minutes PremiumAlibaba’s 11.11 Global Shopping Festival 2021: A Singles’ Day Primer Amanda Gu Author By Coresight Research November 11, 2021 What's InsideThe second official sales period for Singles’ Day 2021, the world’s largest online shopping festival, is being held on November 11. We discuss key initiatives from Chinese e-commerce giant Alibaba for this year’s event, covering luxury, livestreaming and international brands. Click here to read more about Singles’ Day 2021, as well as further Coresight Research coverage of past Singles’ Day events. November 11, 2021 Premium This report is for Premium subscribers only. Learn more about subscriptions here. Other research you may be interested in: