Insight Report 3 minutes PremiumSupply Chain Series: Reality Technology Streamlines Product Design and Improves Servicing Coresight Research May 30, 2019 Executive SummaryThis report discusses reality technology, also defined as immersive technology, an emerging technology used in supply chains across a variety of industries. These are some key facts around this emerging technology: 23% of companies said they plan to invest in augmented reality (AR) and virtual reality (VR) in 2018, compared with just 8% in 2017, according to Kenko. Brands from different industries use reality technology to speed product development and minimize errors during production. Examples of reality technology include Ford’s use of AR technology and General Electric and Walmart’s use of VR programs. To view more research related to supply chain, click here. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Shoptalk 2023 “Shark Reef” Startup Pitch Competition: Preview—12 Innovators, Four Areas of Retail DisruptionInnovator Matrix: Workforce ManagementEarnings Insights 4Q23, Week 1: Deckers, Clorox and Walgreens Report Strong Results; Columbia Sportswear Sees Sales DeclineAI Council Summit—Event Insights: Exploring the Transformative Impact of AI