Analyst Corner 5 minutesRegister for Free AccessWeinswig’s Weekly: Roblox and Fortnite Set the Stage for the Developing Metaverse John Mercer, Head of Global Research and Managing Director of Data-Driven Research February 12, 2023 What's InsideEach report in the Weinswig’s Weekly series reflects on a topical theme in retail. We also highlight our key research from the past week and upcoming reports to look out for, so you don’t miss out. This week’s note, “From the Desk of Deborah Weinswig” (CEO and Founder of Coresight Research) discusses how fashion brands and retailers can launch in the metaverse of today through established pre-Web 3.0 platforms Roblox and Fortnite. Companies mentioned in this report include: Adidas, Alo Yoga, Beyond Creative, Forever 21, Fortnite, Givenchy, Ralph Lauren, Roblox, Timberland Other relevant research: Metaverse Pioneers: Learnings for Fashion Brands from the Web 3.0 Strategies of Adidas and NIKE Metaverse Fashion: Inclusivity and Realism in Avatar Wearables, plus Survey Findings from Roblox Metaverse Fashion Set To Boom, As Consumers Are Keen To Show Their Digital Styles and Identities All Coresight Research coverage of the metaverse Read last week’s Weinswig’s Weekly, which discusses Temu, the Chinese cross-border e-commerce platform that is gaining popularity among US consumers for its low prices and free shipping. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: China Retail Insights: Countdown to Singles’ Day 2024, Three Months To Go—Brands Connect with Shoppers Through AI and LivestreamingWeinswig’s Weekly: Focus on Superior Brand Building To Be BEST in RetailSupercharging Manufacturer and Distributor Sales Productivity with Digital CommerceMarketingPulse and eTailingPulse 2023: Retailers Leverage Localization, Web3, AI and Audio To Engage with Consumers in China
