Question of the WeekWhat Key Strategies Did New Entrants Adopt for Singles’ Day 2020? Coresight Research November 23, 2020 QUESTION OF THE WEEK: What Key Strategies Did New Entrants Adopt for Singles’ Day 2020? During Singles’ Day 2020, we observed new entrants to the shopping festival adopt a number of strategies for China market entry or expansion, across different sectors. These include exclusive product launches, 3D online experiences and a focus on telling brand stories. This document was generated for Other research you may be interested in: September 2025 US Retail Sales: Delayed Government Data Show Strong Retail Growth in SeptemberInnovator Profile: Lica World—Delivering Compelling AI-Created Video to Maximize ROASWeekly US Store Openings and Closures Tracker 2025, Week 22: Store Closures Up by 57%Weekly US and UK Store Openings and Closures Tracker 2025, Week 11: US Store Openings Gain Momentum—Updates from BJ’s, Dick’s, Macy’s and More
