Insight Report | August 23, 2021 Premium US Back to School 2021: Rising Covid-19 Cases Threaten To Derail a Return to ClassesAs part of our US Back to School 2021 series, we discuss three key influences on spending this season, using proprietary US consumer survey findings. We explore expectations and implications around the Child Tax Credit, a return to in-person classes and uncertainty around school reopenings—as the spread of the Covid-19 Delta variant casts a shadow over the back-to-school season. Read More
Insight Report | August 16, 2021 Premium US Back to School 2021: Online versus OfflineAs part of our US Back to School 2021 series, we discuss our expectations for online and offline shopping this season, using proprietary US consumer survey findings. We present our estimates for digital and physical sales, in-store traffic and e-commerce penetration. Read More
