Deep Dive | May 30, 2023 Premium 2Q23 US Livestreaming Tracker: Video-Sharing Platforms Overtake Social Media as a Live-Shopping DestinationVideo-sharing platforms have overtaken social media as a destination for live shopping. Continuing our quarterly US Livestreaming Tracker series, we analyze findings from our latest proprietary survey of US consumers on the role of livestreaming in the shopping journey—covering livestreaming platforms, spending across various product categories and more. Read More
Deep Dive | January 23, 2023 Premium 1Q23 US Livestreaming Tracker: Consumers Seek Real-Time Engagement in the Shopping JourneyIn the live shopping space, consumer demand for real-time engagement is increasing. Continuing our quarterly US Livestreaming Tracker series, we analyze findings from our latest proprietary survey of US consumers on the role of livestreaming in the shopping journey—covering livestreaming platforms, spending across various product categories and more. Read More