Insight Report | March 28, 2022 Premium Inclusive Beauty: Opportunities To Reach Older ConsumersBaby boomers could represent a key demographic for beauty brands and retailers as the US population ages. We discuss the opportunities for the beauty industry to be more age-inclusive, with examples of strategies from notable beauty brands. Read More
Insight Report | March 24, 2022 Premium Inclusive Beauty: Catering to Diverse Races and EthnicitiesAs the population of the US grows increasingly diverse, there are opportunities for the beauty sector to serve underrepresented consumers from different races and ethnicities. We examine how brands and retailers are incorporating diversity into their strategic goals and the trends driving the race-inclusive movement in beauty. Read More
Insight Report | March 23, 2022 Premium Inclusive Beauty: The Rise of Male CosmeticsMale cosmetics is a growing opportunity for brands and retailers as three new product types are emerging. We analyze the drivers of this new category and provide examples of recent product launches. Read More