The Consumer

Access research reports and presentations on the retail and technology ecosystem, including consumers, companies, economies, and retail and technology trends. Use the filters below to find research reports and presentations by sector, theme, company or other parameters. Alternatively, use the search box above to find relevant research content.

Deep Dive | April 4, 2022 Databank Members

US Consumer Tracker: Easter Expectations

Avoidance of public places rose again, up from its mid-March low. Consumers who plan to spend on Easter estimate spending an average of $200. We analyze consumer habits across food and nonfood categories as well as in-store and online purchases. Our latest US Consumer Tracker charts shifts in consumer behaviors, with a focus on the implications for retail.

Deep Dive | March 30, 2022 Premium

Shein in US Fast Fashion: The Multibillion-Dollar Apparel Giant Captures Share Among Young Shoppers

Shein is gaining share in the US fast-fashion market. We analyze the apparel giant’s strategies, target consumers, and competitive strengths and weaknesses, as well as recent company developments.

Deep Dive | March 30, 2022 Free Report

Retail Personalization in 2022: Balancing Trust, Data Collection and Privacy

Brands and retailers must recognize value exchange as a key component when they deliver personalized marketing efforts to consumers. We discuss the difference in perceptions between consumers and retailers on retail personalization and data privacy, based on proprietary survey findings. We also look at areas such as loyalty programs and consumers’ willingness to share their personal data. This free report is sponsored by Sailthru.

Deep Dive | March 29, 2022 Databank Members

US Consumer Tracker: Rising Avoidance Fuels Online Shopping

Online shopping is rising along with US consumers’ avoidance of public places. Our latest US Consumer Tracker charts shifts in consumer behaviors, with a focus on the implications for retail.

Insight Report | March 28, 2022 Premium

March 2022 Leading Indicators of US Retail Sales: Year-Over-Year Sales Growth To Slow Against Historic 2021 Comparatives

In our monthly Leading Indicators of US Retail Sales series, we examine several key macroeconomic indicators of US retail sales and analyze how they may impact the industry in the months to come. We analyze the latest available data, as of the end February 2022, covering income, savings, the job market and housing, and offer US retail sales projections.

Insight Report | March 28, 2022 Premium

Inclusive Beauty: Opportunities To Reach Older Consumers

Baby boomers could represent a key demographic for beauty brands and retailers as the US population ages. We discuss the opportunities for the beauty industry to be more age-inclusive, with examples of strategies from notable beauty brands.

Event Coverage | March 24, 2022 Premium

MarketingPulse and EtailingPulse 2022: Entering the Metaverse, Understanding Chinese Consumers and Harnessing Influencers

We present key insights from MarketingPulse and EtailingPulse 2022 on the latest global trends in marketing and e-commerce, with a focus on the metaverse, Chinese consumer trends and influencer marketing.

Insight Report | March 24, 2022 Premium

Inclusive Beauty: Catering to Diverse Races and Ethnicities

As the population of the US grows increasingly diverse, there are opportunities for the beauty sector to serve underrepresented consumers from different races and ethnicities. We examine how brands and retailers are incorporating diversity into their strategic goals and the trends driving the race-inclusive movement in beauty.

Deep Dive | March 21, 2022 Databank Members

US Consumer Tracker: Public Avoidance Falls Below 50% as Return to Normality Gathers Pace

Less than half of US consumers are now avoiding public places. Our latest US Consumer Tracker charts shifts in consumer behaviors, with a focus on the implications for retail.

Deep Dive | March 17, 2022 Premium

Retail-Tech Landscape: E-Commerce Fulfillment

As the pandemic-led e-commerce surge continues, brands and retailers must innovate in their online operations to handle inventory management, order fulfillment and returns challenges. We present selected startups globally with innovative e-commerce fulfillment solutions.

Deep Dive | March 14, 2022 Databank Members

US Consumer Tracker: Consumer Avoidance Hits New Low

US consumers are exhibiting a new record low of avoidance of public places. Our latest US Consumer Tracker charts shifts in consumer behaviors, with a focus on the implications for retail.

Insight Report | March 14, 2022 Premium

Metaverse Latest: Layer 2 Solutions, NFT Collections, Community Experiences

As part of our Metaverse Latest series, we present recent developments and three notable trends in the metaverse space—covering Layer 2 solutions, NFT collections and community experiences.

Deep Dive | March 10, 2022 Premium

Sustainability in Sourcing: Greening Supply Chains Is More Critical Now Than Ever Before

We examine opportunities for greening in the retail supply chain, through the lens of Coresight Research’s proprietary environmental sustainability framework, EnCORE. We explore the challenges retailers could face in improving sustainability in sourcing and how they can resolve them.

Insight Report | March 10, 2022 Premium

Achieving Agility and Resilience in Sourcing: Five Strategies for Brands and Retailers

The pandemic and diplomatic tensions have brought about closer scrutiny of sourcing strategies in retail. Against the backdrop of supply chain disruption, we present five strategies for global brands and retailers to improve sourcing agility and resilience, covering speed to market, technologies, supplier partnerships and more.

Deep Dive | March 9, 2022 Databank Members

US Consumer Tracker Extra: Where Consumers Shop—Purchase Behaviors by Income as Inflation Soars

With consumer prices rising, we examine major food and nonfood retailers’ shopper profiles and consumers’ avoidance of public places by region, based on exclusive Coresight Research data. Our US Consumer Tracker Extra provides a deeper dive into longer-term trends revealed by our weekly survey data.