Question of the Week 1 minuteFree ReportWhen Do US Shoppers Prefer to Use Their Smartphones than Ask Store Associates? Coresight Research August 19, 2019 QUESTION OF THE WEEK: When Do US Shoppers Prefer to Use Their Smartphones than Ask Store Associates? Smartphones have the advantage over store associates when shoppers are looking for data that informs their choice of product or service — such as reviews and specifications. Shoppers are less likely to use their smartphones for more complex queries such as their eligibility for offers. This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2023, Week 14: Harbor Freight Tools and Urban Outfitters Drive US OpeningsThree Data Points We’re Watching This WeekMarket Navigator: US Department Stores—Softness Ahead Despite Opportunities in Experiences and Alternative ModelsConsumers’ Channel Preferences Gradually Shift: China Consumer Survey Insights
