Question of the Week 1 minuteFree ReportWhat Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? Coresight Research June 15, 2020 QUESTION OF THE WEEK: What Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? A large proportion of Kuaishou’s users come from lower-tier markets in China, while over half of Douyin’s users reside in first- and second-tier cities. Brands and retailers that are aiming to expand into lower-tier cities should therefore focus on Kuaishou. This document was generated for Other research you may be interested in: May 2023 US Retail Sales: Resilient Consumers Drive Retail Sales GrowthData Dive: The Grocery-Store Categories Where US Shoppers Are Cutting Purchases the MostApril 2023 UK Retail Sales: Online Sales Slow While Total Retail Sales AccelerateCoresight Bites: US Furniture and Home Furnishings—E-Commerce Penetration Deepens