Question of the WeekWhat Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? Coresight Research June 15, 2020 QUESTION OF THE WEEK: What Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? A large proportion of Kuaishou’s users come from lower-tier markets in China, while over half of Douyin’s users reside in first- and second-tier cities. Brands and retailers that are aiming to expand into lower-tier cities should therefore focus on Kuaishou. This document was generated for Other research you may be interested in: Analyst Corner: Understand Who Shops Where in US Retail, with John MercerPositive Sentiment Trend Comes to an End: Weekly US Consumer Sentiment, Week 21, 2025—InfographicHead-to-Head in Beauty Retailing: Sephora vs. Ulta BeautyWeekly UK Store Openings and Closures Tracker 2026, Week 11: Toolstation and Whole Foods Market To Expand
