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Weekly Insights Sep 2, 2016

Executive Summary

  • This week’s note “From the Desk of Deborah Weinswig” talks about how the US Labor Day holiday marks the traditional end of summer and, increasingly, the start of the holiday shopping season.
  • Despite being bombarded with branded content through social media and targeted ads, 64% of millennials say they are as brand loyal as their parents, or even more so. According to a recent survey, only 1% of millennials say they are influenced by advertising.
  • Two Dutch companies are developing a new delivery service for online orders. With the service, drones could deliver packages to smart, Internet-connected mailboxes. The service aims to remove the need for a human to place parcels, and deliveries could be scheduled for any time of the day.
  • The Mexican peso is weak versus the US dollar right now, but Mexican nationals are still crossing the border to shop in the growing number of American shopping centers in Texas and Arizona. Mexican residents account for nearly US$4.5 billion in annual retail sales in Texas, particularly in counties along the border.

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