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US Holiday 2018: Gifting (and Self-Gifting) Outlook

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Coresight Research

Key Points

We review the categories, products and brands that are likely to be in demand this holiday season.

  • Consumer research shows that gift cards will be the most desired gift this season: Gift givers can offer recipients a variety of experiences and services as well as product purchases.
  • Gift cards for experiences will be particularly popular this season.
  • Among the most popular gifts adults would like to receive are comfortable clothing, accessories and tech gadgets.
  • Popular gifts children would like to receive include dolls, plush toys and figurines.

Click here to read Coresight’s coverage on US holiday retail and gain key retail insights for 2019 and prior years.

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