What's Inside
The coronavirus outbreak has prompted nongrocery companies in the US to open pop-up stores, through which they can sell inventory to local consumers. There are examples of this phenomenon in the restaurant sector, as many US states have banned restaurant dining due to the pandemic. We discuss examples of recently launched grocery pop-up stores by restaurants and other companies in the US.
We also consider the future of the pop-up format in the grocery sector, as it offers many advantages to retailers beyond the scope of the coronavirus crisis.
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