What's Inside

We discuss the US grocery discounter landscape, focusing on prominent players Aldi, Save A Lot, Grocery Outlet and Lidl. We assess their growth momentum, store expansion strategies and e-commerce initiatives, and the implications for other grocery retailers.

Data in this report include:

• Grocery discount channel vs. total US grocery market YoY % growth
• Selected discounters’ estimated annual sales
• Selected discounters’ and total US grocery store visits YoY growth
• Selected discounters’ store visit duration breakdown
• Aldi US, Save A Lot, Grocery Outlet and Lidl US: total store count and maps

Companies mentioned in this report include: Albertsons, Aldi, Grocery Outlet, Lidl US, Kroger, Save A Lot

Other relevant research:

• E-Commerce Outlook: US Grocery—Inflation Triggers Slowdown in Growth
• The Future of US Grocery Retail: Quantifying US Grocery Market Dynamics Through 2030
• Seizing the Grocery Livestreaming Opportunity: Insights Presented at Groceryshop 2022
• Market Outlook: US Grocery—Surging Inflation Disrupts Grocery Retail