Deep Dive 12 minutes Premium

US Consumer Tracker: Apparel Takes Biggest Post-Holiday Hit (Full Report)

What's Inside

Coresight Research’s January 11 survey provides a detailed update on US consumers’ behaviors, concerns and expectations amid the coronavirus crisis, with a focus on the implications for US retail.

Our tracker questions cover the following:

  • What product categories respondents had purchased in-store and online in the past two weeks
  • Which retailers respondents had bought food and nonfood products from in the past two weeks
  • What activities respondents have done in the past two weeks and what they expect to do in the next two weeks
  • Whether respondents are currently avoiding public areas—and which types of places they are avoiding

We also present findings and trend data on shoppers’ current shopping and online spending habits—including what they are buying more and less of than pre-pandemic.

Click here to view all of our weekly survey reports.


What’s the Story?

What Shoppers Are Buying and Which Retailers They Are Buying From

What Consumers Bought In-Store and Online

Retailers: Where Consumers Shopped

What Shoppers Are Doing and Where They Are Going

Consumers Get More Active, But Continue to Avoid Bars and Shopping Centers

Consumers Remain Wary of Shops and Food Services

Consumers Increasingly Avoid All Public Places

Reviewing Trend Data in Current Purchasing Behavior

What Consumers Are Currently Buying More Of and Less Of

Fewer Consumers Report Switching Spending Online

What Consumers Are Currently Buying More Of Online

What We Think


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