Understanding the Asian Retail Market, Including Eight Insights from China: Deborah Weinswig’s CES 2019 Presentation
On January 9, 2019, Deborah Weinswig, CEO and Founder of Coresight Research, presented on the subject of “Understanding the Asian Retail Market,” focusing on eight things people can learn from China. These are some of the highlights:
- Coresight Research’s proprietary CORE framework for AI in retail can help retailers understand where this technology can be deployed in their businesses. The framework consists of: Communication, Optimization of pricing, Rationalization of inventory and Experiential retail.
- Chinese companies have invested significantly in last-mile delivery systems.
- Key opinion leaders, video consumption and a word-of-mouth shopping culture are important to the Chinese shopping journey.