Flash Report 3 minutesRegister for Free AccessThe RealReal Raises $300 Million in IPO Coresight Research July 2, 2019 Executive SummaryThe RealReal raised $300 million in its June 28 NASDAQ IPO. The stock went up 44.5% to $28.90 per share in its first day. The company reported 1Q19 GMV of $224 million, up 41.8% year over year. Authentication is one of the company’s key characteristics. Buyer acquisition cost decreased to $121 in 1Q19, from $224 in 2014. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: Retail Around the World: International Women’s Day 2023The True Cost of Apparel Returns: Alarming Return Rates Require Loss-Minimization SolutionsThe State of In-Store Retailing: Opportunities To Redefine OperationsData Dive: US Return to Office—Three Retail-Relevant Trends You Don’t Already Know