Flash ReportThe RealReal Raises $300 Million in IPO Coresight Research July 2, 2019 Executive SummaryThe RealReal raised $300 million in its June 28 NASDAQ IPO. The stock went up 44.5% to $28.90 per share in its first day. The company reported 1Q19 GMV of $224 million, up 41.8% year over year. Authentication is one of the company’s key characteristics. Buyer acquisition cost decreased to $121 in 1Q19, from $224 in 2014. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Innovator Profile: Wayvee Analytics—Analyzing Customer Emotions to Boost Store and Shelf PerformanceFive Ways AI Is Being Used in Apparel and Footwear Retailing—and What’s NextEconomic Sentiment Shows First Uptick in Eight Weeks; Plus, Drugstore and Pharmacy Shopping in Focus: US Consumer Survey InsightsCanada Store Openings and Closures Tracker 2025: Best Buy, Dollarama and Loblaw Companies Lead Openings at the Start of the Year