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The Future of Malls: Ebook—Analyzing Mall Retail Dynamics Through 2030

What's Inside

The Future of Malls ebook brings together our research on the prospects and growth opportunities for US malls—which we define as indoor, covered shopping centers—through 2030.

We provide quantitative predictions and an analysis of sector dynamics, including evolving retailer behavior and new trends in construction and mall space usage. We explore the bifurcation of the American mall, the keys to profitability in mall-based retail and initiatives to compete with e-commerce retail.

Data in this research report include:

  • Overall occupancy rates and number of malls of major REITs—top-tier vs. lower-tier malls
  • Malls as a share of total retail gross leasable area
  • Percentage of US adults who would consider residing in a mixed-use community, by generation
  • Share of US adults who have visited a medical clinic in a shopping center, by generation
  • Average weekly foodservice expenditure

Companies mentioned in this report are: Brookfield, Macerich, Simon Property Group

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