Insight Report 4 minutes PremiumSuper Bowl 2020 Preview: Football Fans Expected To Spend Record-Breaking $17.2 Billion This Year Coresight Research January 29, 2020 What's InsideEvery year, football fans across the country organize at-home watch parties, head out to bars and restaurants or visit friends for the grand finale of the football season: The Superbowl. This year’s, the 54th, will see record consumer spend, up some 9% from last year. The majority will watch the game at their own party or someone else’s. Millions will also head to bars and restaurants to watch. The National Chicken Council estimates fans will consume 1.4 billion chicken wings, up by 27 million over last year. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Innovator Profile: Seer Enables Content Creation and Personalization To Increase Consumer EngagementBEST at Retail: Experiences—Consumer Centricity Boosts EngagementRetail Shrink and ORC: Expert Roundtable Shares Strategies To Combat Retail TheftEarnings Insights 2Q23, Week 4: JD.com, Ross Stores, TJX and Walmart Report Strong Results; Home Depot and Target See Sales Decline