Deep Dive Premium

Social Commerce in Focus—Beauty Leads the Way: US Consumer Survey Insights

Social Commerce in Focus—Beauty Leads the Way: US Consumer Survey Insights

You are currently viewing a preview of this report. Already a paying subscriber? Please log in to see the entire report. If you wish to learn more about our subscription plans and become a paying subscriber, click here.

Register

What's Inside

The Coresight Research weekly US Consumer Survey Insights series takes a regular temperature check on US consumers’ behaviors and sentiment, based on exclusive proprietary survey data.

This week, in addition to our usual weekly findings on consumer sentiment, activities and shopping patterns (with the latest data from our July 1, 2024, survey), we present new data on the role of social media in the shopping process, diving into the popularity of social commerce and the social media platforms and product categories that are leading the way.

Data in this research report are our latest proprietary survey findings on:

  • Whether consumers have used social media as part of the shopping process in the past three months
  • Popular social media platforms and product categories among social media shoppers
  • Activities that consumers have done in the past two weeks
  • Where consumers have bought food and nonfood products from in the last two weeks
  • What consumers have bought in-store and online in the last two weeks
  • Consumers’ expectations for the economy overall and for their own personal financial situation

Companies mentioned in this research report include: Amazon, Facebook, TikTok, Walmart

Other relevant research:

This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.
If you wish to learn more about our subscription plans and become a paying subscriber, click here.