Deep DiveSix Ways Brands and Retailers Can Leverage Esports Coresight Research October 29, 2019 Reasons to ReadCompetitive video gaming—known as esports—has become a global mass phenomenon. In this report, we look at the growing popularity of esports and observe six opportunities the sector presents to brands and retailers to expand the scope of their marketing campaigns and engage with the growing community of esports gamers. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Seasonal Shopping, 2Q26—Expectations for Memorial Day, Mother’s Day, Father’s Day; Plus, Holiday 2026 Plans: US Consumer Survey Insights ExtraSupply Chain Insights for Beauty and CPG: Strengthening with Technology, Diversification and Operational ResilienceConnected TV’s Opportunities and Growing Pains: 10 Insights from CTV Connect 2025Retail Trends and Shopper Traffic Update, Q4: Early Findings & Strategic Outlook