Insight Report 10 minutes PremiumSingles’ Day 2020 Preview: What’s New for the World’s Largest Shopping Festival? Coresight Research October 28, 2020 What's InsideThis year, Singles’ Day has become more important than ever for brands and retailers to drive sales and mitigate the negative impacts of the Covid-19 pandemic. Major e-commerce platforms have already kicked off the event with a pre-sale period. In this report, we present a preview of the world’s largest shopping festival, which will take place on November 11. We provide 11 predictions for Singles’ Day 2020, covering consumer participation, sales growth, product delivery and more. We also discuss the following: New features for the 2020 event from Alibaba—including an extended shopping period, expanded offerings and a focus on livestreaming How different platforms are approaching 11.11—including JD.com, Pinduoduo and Suning.com Click here to read more about Singles’ Day 2020, as well as further Coresight Research coverage of past Singles’ Day events. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Insights Video: Exploring the Transformative Impact of Generative AI—Premium Subscriber CallDeclines in Financial Security Represent a Trend To Watch: US Consumer Survey InsightsChina Retail Unveiled: In-Depth Insights Presented at FIRA 2024 Annual MeetingMarch 2023 US Retail Sales: Growth Decelerates from February
