Deep Dive 10 minutes PremiumRetailTech: How Salesforce Has Become a Juggernaut in Retail Technology Coresight Research February 20, 2020 What's InsideSalesforce was founded in 1999 in Marc Benioff’s apartment in San Francisco, along with co-founders Parker Harris, Dave Moellenhoff and Frank Dominguez. Benioff, who was a rising star at Oracle, left the company to pursue a new business concept: providing software as a service (SaaS) hosted on the Internet. In 2014, Salesforce raised over $125 million in an IPO, and in FY2020 is expected to report revenues of $1.8 billion. This report looks at Salesforce’s meteoric rise, including how the company: Holds an estimated 15% share of an addressable market worth $12 billion. Successfully competes against large global players such as Microsoft, Oracle and SAP. Has grown to hold more than three times the market share of its nearest competitor. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Shoptalk Europe 2024 Wrap-Up: Retailers as Data Firms, Fueling Retail Media, Unified Commerce and Generative AI ApplicationsJune 2023 US Retail Sales: Higher Wages and Slower Inflation Drive Moderate Retail Sales GrowthRevolutionize Your Product Launch Strategy: Leveraging Generative AI Applications for Enhanced Speed and ProfitabilityCoresight Bites: US Consumer Tracker—More Shoppers Cut Grocery Purchases Amid High Inflation Awareness