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Retail Is the New Media Channel: Livestreaming E-Commerce Insights Presented at the Vision Monday Leadership Summit 2022

What's Inside

Retail is the new media channel! On March 30, 2022, Coresight Research presented at the Vision Monday Leadership Summit 2022 on the topic of livestreaming e-commerce.

In this presentation, we provide insights into the following:

  • Trends in livestreaming e-commerce, based on proprietary survey findings
  • Five strategies for retailers to launch livestreaming

We also offer a takeaway to-do list for retailers to implement a test-and-learn approach to livestreaming e-commerce.

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