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Retail Is the New Media Channel: Livestreaming E-Commerce Insights Presented at the Vision Monday Leadership Summit 2022

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What's Inside

Retail is the new media channel! On March 30, 2022, Coresight Research presented at the Vision Monday Leadership Summit 2022 on the topic of livestreaming e-commerce.

In this presentation, we provide insights into the following:

  • Trends in livestreaming e-commerce, based on proprietary survey findings
  • Five strategies for retailers to launch livestreaming

We also offer a takeaway to-do list for retailers to implement a test-and-learn approach to livestreaming e-commerce.

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