Insight Report 9 minutes PremiumQuick Take: Beauty Proves to Be a Bright Spot for US Department Stores Coresight Research April 4, 2018 Executive Summary In the US, beauty is a higher-growth market than apparel, and a number of department store chains are making efforts to tap demand for categories such as skin care and color cosmetics. In 2016, department stores’ physical shops accounted for $8.4 billion, or around 10%, of beauty and personal care sales, according to Euromonitor International. Both these figures would be slightly higher if we included online sales. Macy’s is by far the most-shopped department store for the core skin care and cosmetics category, according to survey data from Prosper Insights & Analytics. Quality, choice and location are the top reasons why Macy’s most-loyal beauty shoppers choose to buy from the retailer. Macy’s is bringing its Bluemercury beauty-store format to more stores and is set to launch a beauty box service this spring. JCPenney is set to bring Sephora to 30 more stores and remodel 100 in-store salons this year. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: 2023 US Tax Tracker #3: IRS Issues $199 Billion in Refunds, Average Refund Declines by 9%Consumer Demand Sees a Slower Recovery: China Consumer TrackerDeclines in Financial Security Represent a Trend To Watch: US Consumer Survey InsightsShoptalk 2023 Day One: Innovation Leads the Way