What's Inside
The Coresight Research Playbook series provides recommendations for brands, retailers and marketplaces seeking to tap growth segments and emerging trends.
Coresight Research has identified the expanding metaverse as a key trend to watch in retail and a component trend of Coresight Research’s RESET framework for change.
In this Playbook, we present four key strategies for retailers to begin capitalizing on the benefits of metaverse-related technologies. We discuss notable recent examples of each strategy as well as key considerations and potential use cases.
- Click here to read more Coresight Research coverage of the metaverse.
Contents (Click to navigate)
Strategies for Retailers To Monetize the Metaverse: A Playbook
- Build AR/VR Advertising Campaigns in Virtual Worlds
- Create an Immersive Experience for Customers
- Create Virtual Idols and Partner with Real-World Influencers
- Release Products Through NFTs
Implications for Retailers and Brands
About Coresight Research’s RESET Framework
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