Event Presentation PremiumPlatforms: Trends and Risks (AAFA) Coresight Research July 11, 2019 Executive SummaryThis presentation was given at the American Apparel & Footwear Association’s (AAFA) Brand Protection Seminar, titled “Fighting the Fakes.” It discussed why e-commerce platforms are relevant and discussed their risks and weaknesses and what they offer brands. Topics include: Shoppers begin their shopping journeys on Amazon and Tmall Amazon and online pure-plays are expanding offline Platforms can increase engagement through gamification Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for