17 minutes

NRF 2024: Retail’s Big Show Wrap-Up—Leveraging Tech To Evolve the Retail Experience and Improve Efficiency

Primary Analyst: Sunny Zheng, Analyst
Contributors
Primary Analyst: Sunny Zheng, Analyst
Sector Lead: John Harmon, CFA, Associate Director of Technology Research
Event Coverage

What's Inside

The Coresight Research team attended NRF 2024: Retail’s Big Show in New York City, which ran January 13–16, 2024. NRF is an annual conference hosted by the National Retail Federation that brings together retail technology innovators, industry experts, brands and retailers to participate in panel discussions, present on key topics in retail and showcase their solutions. The event helps businesses navigate the evolving retail landscape by exploring the latest business models, advanced technologies and consumer behaviors.

In this wrap-up report, we present insights from all three days of NRF 2024: Retail’s Big Show, covering consumer-centric strategies, the use of AI (artificial intelligence) and generative AI (GenAI), workforce management investments, and opportunities around marketplaces and sustainability, among other topics.

Companies mentioned in this report include: Amazon, H-E-B, HSN, Mars, McFadyen Digital, Michaels, Moët Hennessy, NielsenIQ, P.F. Chang’s, PVH, Roku, Salesforce, Shein, Target, Temu, Workday

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