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Flash Reports 4 minutes

Nordstrom Sets the Stage for Its First Women’s Store in NYC This Week

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Coresight Research

Key Points

On October 22, 2019, Nordstrom held a special call regarding the launch of a women’s store in New York City, slated to open October 24.

  • The new Nordstrom store will include three core services: online pickup and returns, alterations and styling.
  • Nordstrom expects synergies with the men’s Nordstrom store located across the street: Some 48% of all business in the men’s department is done with a woman purchasing for a man.
  • And, Nordstrom has found that when customers engage in services and across multiple touchpoints, total spend goes up.

 

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