Event Coverage 9 minutes PremiumKey Retail-Tech Themes at NRF 2024: Retail’s Big Show—Partnerships, GenAI, RFID and Sustainability John Harmon, CFA, Associate Director of Technology Research February 1, 2024 What's InsideCoresight Research attended NRF 2024: Retail’s Big Show in New York City, hosted by the National Retail Federation. During NRF 2024: Retail’s Big Show, Coresight Research attended several meetings with companies featured in the recently updated Tech 25, our focus list of retail-technology companies to watch, as well as various other technology providers. We present retail tech-related highlights and themes from all three days of the conference, covering technology partnerships, GenAI, new developments in RFID (radio-frequency identification) technology and sustainability. Companies mentioned in this report include: Adobe, Amazon, Avery Dennison, Honeywell, HP, IBM, Manhattan Associates, Microsoft, NielsenIQ, Salesforce, SAP, Zebra Technologies Other relevant research: Our Premium Subscriber Call offered exclusive insights from CES and NRF 2024. NRF 2024: Retail’s Big Show Wrap-Up—Leveraging Tech To Evolve the Retail Experience and Improve Efficiency Insights from day one, day two and day three of NRF 2024 Introducing the New “Tech 25”: Retail-Tech Companies To Watch in 2024 Retail 2024: US E-Commerce Technology Trends—Generative AI, Retail Media and Other Revenue-Generating Opportunities To Transform the Online Landscape Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Target’s Gains, Consumer Activities and Mapping Amazon Shoppers: US Consumer Tracker 2023, Week 24US Consumer Tracker: Avoidance Rises and Activity SlidesChina Consumer Tracker: Renewed Spending Caution—Plus 2023 Travel PlansResearch Preview: Market Navigator—US Healthcare