Insight Report 8 minutes PremiumInsights from China: Exploring Alibaba’s Success in China’s Grocery Market—Innovation at Freshippo Coresight Research November 24, 2020 What's InsideAs part of our Insights from China series, we explore the success of Freshippo, Alibaba’s grocery chain, considering the impact of the Covid-19 pandemic this year. In this report, we explore Freshippo’s innovative strategies across three key areas: New store formats Differentiated product offerings—with a focus on private label Integration of technology and data—including blockchain, artificial intelligence and the Internet of Things Click here to read the previous report in our Insights from China series, which explores how brands can leverage Chinese social commerce platform Little Red Book to raise brand awareness. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Personal Financial Sentiment Improves: Weekly US Consumer Sentiment, Week 19, 2025—InfographicAnalyst Corner: US Shoppers Are Worried About Higher Prices from Tariffs—Consumer Survey Insights with John MercerCanada Store Openings and Closures Tracker 2025: Best Buy, Dollarama and Loblaw Companies Lead Openings at the Start of the YearWeekly US Store Openings and Closures Tracker 2025, Week 12: Forever 21 To Close All Stores; Dollar General Announces Major Store Expansion Plan
