Innovator Profile: Tolstoy Helps Brands Create Engaging Shopping Experiences Through Interactive, Shoppable Video

What's Inside

Coresight Research is a research partner of Shoptalk 2023. On March 26, 2023, Deborah Weinswig, CEO and Founder of Coresight Research, will emcee and feature on the judging panel of the “Shark Reef” startup pitch competition, which will see 12 early-stage innovators compete to win the Judges’ Choice and Audience Choice awards.

In the lead-up to the event, we are profiling the participating innovators. In this report, we present Tolstoy, an end-to-end video–commerce platform that enables brands to increase sales and shopper engagement by adding shoppable, interactive video to their digital surfaces.

This report forms part of our Innovator Profile series, which focuses on emerging technologies that are disrupting traditional retail and fueling innovation across the retail value chain.

Other relevant research:

• Coresight Research reports on livestreaming e-commerce
• A Must-Read Guide to Shoptalk 2023: How To Maximize Your Time and Create Opportunities Across Five Retail Themes
• More Innovator Research (including Innovator Profile reports) from Coresight Research
• All Coresight Research coverage of emerging technology