Reasons to Read

Coresight Research is a research partner of Shoptalk Spring 2025, which will take place during March 25–27 in Las Vegas, Nevada, US.

At the event, the “Shark Reef” Startup Pitch competition will see 12 innovators compete to win the Judges’ Choice and Audience Choice awards.

Our Innovator Profile series gives you a sneak peek at the participating companies. In this report, we present Novel, which enables brands to roll out customized mobile wallet passes that are directly integrated with a Shopify storefront.

Other relevant research:

• More research reports on digital commerce and loyalty programs
• Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology.

More on Shoptalk Spring:

• Essential Guide to Shoptalk Spring 2025: Navigating the Future of Customer-Centric Retail with AI and Unified Commerce
• Discover more Innovator Profiles and look out for our daily coverage of Shoptalk Spring 2025 here.
• Meet the Coresight Research team at Shoptalk Spring 2025.

This report is available for free and can be accessed by registering for a free account.