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How US Consumers Are Shopping for Groceries: Analyzing Traffic, Ticket, E-Commerce and Inflation in CPG

What's Inside

The CPG and grocery sector showed exceptional strength and has remained one of the strongest performing retail segments throughout the pandemic. Using data from IRI resources, we discuss regional CPG sales growth and the following three key ongoing trends in the US CPG market:

  • Basket size and trip frequency
  • Sales channel
  • Price per unit

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