Holiday Survey Bites: US Consumers on Porch Piracy, Preferred Delivery Options and Fulfillment Expectations

What's Inside

Our Holiday Bites series for 2024 spotlights proprietary survey data and analysis for the end-of-year holiday season.

This series covers US consumer expectations for holiday spending, the shape and scale of demand, and trends in shopper behavior during the holidays.

In this graphic, we spotlight US consumers’ attitudes to last-mile delivery this holiday season, including their concern about porch piracy and their preferences for fast versus reliable delivery.

Methodology: The data in this graphic are informed by an online survey of 1,614 US consumers aged 18+, conducted by Coresight Research in October 2024. At a total level, the results have a margin of error of +/- 2%, at a 95% confidence level.

Other relevant research:

• Holiday 2024: The Last Mile—Trends and Challenges as We Enter the Holiday Shopping Season
• View all Coresight Research coverage of US holiday retail, including more Holiday Survey Bites graphics.
• Click here to access our US Holiday Retail 2024 Databank.
• The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys.