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Holiday 2021: US Store Traffic Jumps, Digital Sales Underwhelm During Cyber Week

What's Inside

This year, consumers migrated back to in-store shopping during Cyber Week, impacting digital sales. In this free report, we discuss digital sales performance on Black Friday and during Cyber Week in the US, covering the following:

  • US retailers’ digital revenues and year-over-year growth, with data from Adobe Analytics and Salesforce
  • The boost to digital sales provided by pickup services
  • US retailers’ average discount rates through Cyber Week versus last year
  • Popular product categories among US shoppers

Click here to read more Coresight Research coverage of US holiday retail.

Click here to access our US Holiday Retail 2021 Databank.

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