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Holiday 2019: Consumer Survey Insights—Gen-Zers Show Biggest Gains in Spending Intent

What's Inside

We offer key US consumer shopping insights for the holiday season 2019, based on data from the National Federation’s annual holiday spending survey. We consider a number of factors that could affect the approach of retailers and brands heading into this shopping season:

  • Spending intention trends across different age groups
  • Key influences on shopping decisions for the holiday season
  • Consumers’ preference for when to shop for holiday gifts
  • The use of online platforms and associated services for holiday shopping
  • The influence of the economy on spending plans

Click here to read Coresight’s coverage on US holiday retail and gain key retail insights for 2019 and prior years.

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