Deep Dive 8 minutes PremiumFast Fashion Speeding Toward Ultrafast Fashion Coresight Research May 19, 2017 Executive Summary Zara and H&M, the two largest global fast-fashion retailers, pioneered the fast-fashion business model. Now, the two companies are competing head to head with a new set of younger online-only competitors. New players such as Boohoo.com, ASOS and Missguided are bringing products from design to sale in as little as a week or two—faster than traditional fast-fashion retailers, and even faster than Zara. Fast fashion is turning into ultrafast fashion. Consumers’ demands for immediacy are increasing and production cycles are becoming ever quicker. Retailers that have the shortest and leanest supply-chain cycles are posting the strongest sales growth results. This report is for subscribers only. Learn more about subscriptions here.If you are a subscriber, please log in. This document was generated for Other research you may be interested in: US Consumer Tracker: Modest Valentine’s Day Spending LikelyNRF 2023 Insights Sharing WebinarMarket Outlook: US Food Away from Home—A Challenging Economic Backdrop To Weigh on Growth in 2023US Consumer Tracker: Consumers Settle in to Inflation-Combatting Strategies
