Deep Dive 11 minutes PremiumEsports: How Brands Can Leverage Gaming To Reach Targeted Audiences Coresight Research March 24, 2020 What's InsideWe discuss the opportunity that the esports industry presents for brands and retailers to extend their reach to targeted consumers, particularly in China and the US. This report covers the following content: An overview of global esports viewership, considering participation amidst the coronavirus disruption Esports games with the highest viewership Partnership opportunities with selected top games, namely League of Legends, Dota 2 and Fortnite Examples of brands that are already leveraging gaming, including luxury brand Louis Vuitton, car manufacturer Kia and sportswear brand Li Ning. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Earnings Insights 4Q24, Week 7: Costco, Inditex and Puma Lead with Solid Fourth-Quarter GrowthJanuary 2025 US Retail Sales: Nearly All Sectors Report Mid-Single-Digit Sales GrowthThree Data Points We’re Watching This Week, Week 13: Dollar Tree, Inc. To Sell Family DollarLeveraging Digital Services, AI and Quick Commerce for Competitive Advantage: Global Learnings for US Retail and E-Commerce
