Deep Dive 15 minutes PremiumDeep Dive: DX Quality Outlet and the Off-Price Retail Market Coresight Research July 31, 2018 Executive SummaryThis report focuses on DX Quality Outlet (DX), a still-small but fast-growing off-price retailer in China that operates dozens of pop-up stores in cities across the country. DX sits at the intersection of off-price retail and pop-up stores, and it is developing a mobile retail presence, both of which position it well to succeed in China for years to come. DX sells midmarket to upscale brands for 75%–85% off standard retail price. As of May 2018, DX had opened 38 pop-up stores and 13 permanent stores in China. The company has targeted 11,000 total pop-up-store days this year. The company is working on expanding its mobile retail presence, which will soon include a store on WeChat, China’s largest social media platform. The US off-price retail market could be ripe for disruption by an enterprising, mobile-focused company such as DX, while Europe’s underdeveloped off-price industry could be poised for expansion. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner—Keep Up with Retail Dynamics: The Fast Luxury Model with Sunny ZhengUS Men’s Plus-Size Apparel Market: Embracing Growth and InclusivityNavigating Digital Transformation: Optimizing Retail Operations Amid Margin PressureHoliday 2023: Festive Frenzy of Social Commerce—Seven Social Media Strategies To Drive Engagement