Deep Dive 15 minutes PremiumDeep Dive: Amazon in 20 Charts— the Rise and Rise of the E-Commerce Giant Coresight Research June 1, 2017 Executive SummaryIn this report, we present metrics from company filings, consumer surveys and research firms to chart the continued evolution of Amazon. Our top takeaways include: Amazon Web Services is driving growth in Amazon’s operating margins. This business division yielded a 25% operating margin in 2016, up from 19% in 2015. And the division is growing its share of Amazon’s total revenues. Amazon’s third-party marketplace is almost certainly providing further support to margins. Half of all unit sales made through Amazon are now made by third-party sellers. Amazon Prime is shoring up topline growth. Some 42% of US adults now have a Prime membership, and that figure rises to 55% among millennials. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Research Preview: The Future of MallsThe State of In-Store Retailing: Opportunities To Redefine OperationsMarket Outlook: India E-Commerce—Online Adoption Expands to the HinterlandsUS Consumer Tracker: Fewer Consumers Trade Down To Combat Inflation