20 minutes

Shoptalk Europe 2024 Day Two: AI Dominates the Conversation in Barcelona

Event Coverage
Primary Analyst:
Coresight Research
Contributors
Primary Analyst:
Coresight Research
Other Contributors:
Renee Hartmann, Managing Director of Councils
Steven Winnick, Vice President—Innovator Services
20 minutes

Reasons to Read

Coresight Research is an official research partner of Shoptalk Europe 2024, taking place June 3–5 in Barcelona, Spain. Shoptalk Europe is an annual conference that unites retail and e-commerce professionals to discuss the latest trends, innovations and challenges in the retail industry.

This year, the conference covers five major themes in retail: employing AI (artificial intelligence) to transform your business, harnessing brand power and building brand trust, creating unified retail experiences, next-generation demand creation, and navigating changing industry relationships.

In this report, we present key insights from day two of the event.

Companies mentioned in this report include: Amazon, BP, Diageo, H&M, Instacart, Mars, Mattel, Mondelēz International, Mytheresa, Ocado Group, Otto Group, Pandora, PepsiCo, Procter & Gamble, Screwfix, Zalando, Zenni

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