Flash Report 5 minutesRegister for Free AccessCoronavirus Briefing: Coresight Research Survey Data Suggests US Malls Will Be Hit Hard if Outbreak Worsens Coresight Research February 28, 2020 What's InsideWith fears of a global coronavirus pandemic spreading, US consumers are already becoming cautious—and if the situation worsens (or even the perception of the situation), US consumers could dramatically change habits to reduce the risk of infection, and this could hit retailers hard. This report draws on a proprietary Coresight Research survey that found many consumers are already avoiding public places. Over a quarter of respondents say they already avoid public places or have changed travel plans—and that jumps to well over half if the outbreak worsens. Hardest hit are likely to be malls, shopping centers and other crowded locations. Restaurants, theaters and other discretionary spending destinations could also be hit. Click here to view Coresight Research’s ongoing coverage of the coronavirus outbreak. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Dollar Tree To Divest Family Dollar: Here’s What It Means—Consumer + Real Estate Data AnalysisAnalyst Corner: Five Back-to-School Shopping Trends to Watch, with Madhav PitaliyaThree Data Points We’re Watching: Will Stock Market Volatility Impact US Consumer Spending?Mass Merchandiser and Warehouse Club Shopping in Focus—Walmart Leads; High Purchase Rates for Daily Essentials: US Consumer Survey Insights