Insight ReportCoresight Explainer: Meta’s Muse for Small Business Puts Agentic AI Within Retailers’ Reach—Safety Will Decide How Far They Let It Act Charlie Poon, Analyst Sector Lead: John Harmon, CFA, Associate Director of Technology Research November 3, 2026 Reasons to ReadDiscover how Muse can bring agentic AI to your retail business—and how to balance faster deployment with the permissions and safeguards that keep you in control. Read this report to discover answers to these and other questions: What is Meta’s Muse AI agent, and what does it offer consumers and small businesses? Why does Muse matter for retail operations and consumer shopping? How should retailers weigh low-cost, fast deployment against AI risk and governance? How can retailers start Muse for Small Business with narrow tasks and tight approvals? Companies mentioned in this report include: Meta Platforms, Shopify, Stripe, Intuit, Canva, Figma, Klaviyo, Dropbox, Slack, PayPal, Walmart, Best Buy, Gap, Sephora, Wayfair, Expedia, Instacart, Amazon, OpenAI, Anthropic and xAI. Data in this report include: US downloads in each AI app’s first 40 days Other relevant research: With Announcements from Meta, Stripe and Anthropic, the Three Key Pillars for Agentic Commerce Are Now in Place: Agents, Payments and Tools All our coverage of AI in retail. Already a member? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our membership plans. View Membership Plans or Contact us to purchase this report. Contact us ✕ This document was generated for