1 minute

Coresight Bites: 6.18 Shopping Festival 2021 Provides a Further Boost to Retail in China

Free Data Graphic
Primary Analyst:
Coresight Research
Contributors
Primary Analyst:
Coresight Research
Other Contributors:
Georgina Smith, Head of Editorial
Primary Analyst:
Coresight Research
Contributors
Primary Analyst:
Coresight Research
Other Contributors:
Georgina Smith, Head of Editorial
1 minute

Coresight Bites provide free snapshots of Coresight Research data and findings. Subscribers can access the full research here. To find out how to subscribe, click here.

  • In China, shopping festivals present massive opportunities for brands and retailers to increase brand awareness and drive sales. For brands that have a presence in China, the 6.18 Shopping Festival is also a testing ground for Singles’ Day and long-term strategies in the China market.
  • Click the image below to read more about sales performances across different e-commerce platforms during 6.18 this year, as well as three key trends that we saw during the event.