8 minutes

Chinese New Year 2022 Review: Increased Travel and Winter Olympics Boost Retail Sales—But Underlying Weak Trajectory Likely Unchanged

Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Other Contributors:
Amanda Gu
Insight Report

What's Inside

The 2022 Chinese New Year holiday lasted from January 31 to February 6. We review the holiday, covering the following key topics:

  • Travel
  • Winter Olympics—including Covid-19 restrictions and sportswear demand
  • Duty-free shopping
  • Improved logistics for remote gifting and food & beverage retail
  • Popular gift products

Read our preview of the Chinese New Year retail opportunity.

Read our flagship yearly report on Chinese e-commerce trends here

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