Insight Report 7 minutes PremiumChina National Day Golden Week 2018 Preview Coresight Research September 27, 2018 Executive SummaryChinese tourists travelling during this year’s National Day Golden Week holidays (October 1–7) will boost both global and domestic retail sales. According to Ctrip (China’s largest online travel agency), during this year’s National Day holidays: Over 700 million Chinese citizens will be traveling within the country and around 7 million Chinese will be traveling overseas. These numbers together represent around half of the total Chinese population. The per capita expenditure during these holidays is expected to be ¥3,100 for domestic tourists and ¥7,300 for outbound Chinese tourists. Japan is expected to be the most popular destination for Chinese tourists, followed by Thailand and Hong Kong. The US, on the other hand, has fallen out of favor because of the ongoing US–China trade war. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: RetailTech: AI in Digital Commerce—GenAI Supercharges Retail to Provide a Seamless Shopping JourneyThree Data Points We’re Watching This Week, Week 11: US CPG E-Commerce LatestMusic Festivals: A Key Opportunity for Retail Brand EngagementUS Online Grocery Survey 2025: Full-Basket Orders Increase as Delivery Retains Its Dominance—Infographic