Insight ReportBirchBox Launches Its Own Beauty Label Coresight Research October 15, 2015 Executive Summary On October 15, US beauty retailer Birchbox launched its first private-label products. The company, which until now had offered only branded lines in its home-delivered beauty boxes, launched its LOC (Love of Color) brand lipsticks and eyeshadows. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Sentiment by Age—Younger Consumers Are More Optimistic but Older Consumers’ Sentiment Improves: US Consumer Survey InsightsImpact of Saks Store Closures on Competitors: Strategic Opportunities and Proximity AnalysisSteadiness Continues: Weekly US Consumer Sentiment, Week 15, 2025—InfographicThree Data Points We’re Watching This Week, Week 20: Cross-Border Players Don’t Prevent Amazon Reaching New Highs in Apparel