Event CoverageBig Billion Days 2022 Wrap-Up: Sellers and Consumers Benefit from Tech-Powered Shopping Experiences Coresight Research October 13, 2022 Reasons to ReadIndia-based online marketplace Flipkart hosted its annual flagship shopping event, Big Billion Days (BBD), from September 23 to 30, 2022. We present key highlights from BBD 2022, including: The prominent health and wellness theme of the event The increased virtual shopping experience provided by Flipkart this year Sustainability and customer service initiatives offered during BBD 2022 The top-selling categories during this year’s event For more on BBD 2022, read our preview report, which covers Flipkart’s preparation for the event, as well as coverage of competing events by companies such as Amazon. To learn more about the retail sector in India in 2022 and beyond, read our Market Outlook, India Retail—On the Path to $1 Trillion, Supported by Demographics and Digital. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Consumer Sentiment Largely Holds Steady in December After November Highs: China Consumer Survey InsightsUS Tariffs: Three Actions for Risk Mitigation and Long-Term PositioningWeekly US Store Openings and Closures Tracker 2025, Week 31: Trader Joe’s Continues Store Expansion6.18 Shopping Festival Helps Lift Consumer Sentiment After Recent Lows: China Consumer Survey Insights
