Event Coverage 11 minutes PremiumBig Billion Days 2022 Wrap-Up: Sellers and Consumers Benefit from Tech-Powered Shopping Experiences Coresight Research October 13, 2022 What's InsideIndia-based online marketplace Flipkart hosted its annual flagship shopping event, Big Billion Days (BBD), from September 23 to 30, 2022. We present key highlights from BBD 2022, including: The prominent health and wellness theme of the event The increased virtual shopping experience provided by Flipkart this year Sustainability and customer service initiatives offered during BBD 2022 The top-selling categories during this year’s event For more on BBD 2022, read our preview report, which covers Flipkart’s preparation for the event, as well as coverage of competing events by companies such as Amazon. To learn more about the retail sector in India in 2022 and beyond, read our Market Outlook, India Retail—On the Path to $1 Trillion, Supported by Demographics and Digital. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Retail Shrink and ORC: Cart-Based Loss Is on the Rise; New Tech Solutions Seek To Address Retail TheftDay Three at NRF 2024: Retail’s Big Show—Lessons from Macy’s, Shein, Temu and MoreUS Consumer Tracker: Consumers May Slowly Be Getting Out and About MoreEarnings Insights 1Q23, Week 2: Colgate-Palmolive, CVS, Floor & Decor, L’Oréal and Sprouts Farmers Market Post Strong Results; Carter’s, Estée Lauder, Hanesbrands and Wayfair Sales Decline
