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Consumer Sentiment Unpacked—Higher-Income, Younger Consumers Are Most Optimistic: US Consumer Survey Insights Extra

Which consumer groups are most optimistic about the US economy and their personal finances, and how have their expectations recently changed? We take a deep dive into our comprehensive weekly survey data since the start of 2025 to reveal trends in US consumer sentiment by age, income, location type (rural vs. urban) and ethnicity. Plus, discover which consumers are most sensitive to changes in the stock market when it comes to their spending behavior.

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